Public & community marketing
Make public serviceseasier to find and use.
Websites, branding, and communications for public agencies and community organizations. Help residents find services, understand updates, and get involved.
Public agencies and community organizations we’ve worked with
Five local examples
Websites and brands
for Northeast Indiana.
Riders, library patrons, travelers, and neighbors need different information. Here’s how that shaped the work for these five organizations.
Citilink · Public transportation
A clearer route to
rider information.
We brought route information, service details, and pass purchasing into a mobile-friendly website. Email and text communications through Personify support service updates and announcements.
Explore the Citilink project
Garrett Public Library
Show everything
a library can be.
A new identity, website, and print materials introduce the library’s programs and resources. Catalog search and library-card information give visitors an immediate place to start.
See the library project
Auburn–DeKalb Executive Airport
A regional gateway.
A recognizable identity.
Brand messaging and a visual identity reflect the airport’s role as a regional gateway. Signage and apparel show how that identity carries across the airport experience.
See the airport branding
City of Fort Wayne Neighborhoods
Neighborhood brands
with local character.
Logo designs for East Central, Fairfield Terrace Belmont, Harvester, and Mount Vernon Park give each neighborhood a distinct, recognizable identity.
Meet Fort Wayne’s neighborhoods
Prevention · Justice · Restoration · System Support
Restore Allen
One identity
for a shared effort.
Restore Allen brings residents, service providers, and justice professionals together around a more thriving county. Its public identity gives that shared effort a recognizable presence.
Explore Restore AllenServices for public-facing teams
How we can help.
Start with one service, one campaign, or a full website. We’ll help define the work around your audience, staff capacity, and budget.
Websites
Make routes, hours, programs, and contact information easy to find. Build pages around the tasks people need to complete, with a manageable editing process for your staff.
Branding & messaging
Explain who you are and what you do. Carry a recognizable identity through your website, signs, presentations, and printed materials.
Program outreach
Promote a service, event, or initiative with campaign pages, brochures, email, and social content. Give people the details they need to participate.
Ongoing communications
Create reusable templates for announcements and service changes. Set up a clear process for reviewing, publishing, and keeping information current.
Working together
From first conversation
to launch.
We agree on the scope, reviewers, and timeline before work begins, so your team knows what to expect.
Define the need
Listen to your staff and identify the questions people ask most. Choose the service, audience, or communication that needs attention first.
Build and review
Develop the message, designs, and pages. Set review points with the staff and leaders responsible for the information.
Launch and hand over
Prepare the templates and guidance your team needs. Use staff feedback and common visitor questions to keep improving the experience.
Your questions
Before we get started.
Can we start with one program or service?
Yes. A program page, an outreach campaign, or a clearer set of materials can be a useful first project. We’ll define the audience, next step, and scope around that need.
Can you work within our existing brand and website?
Yes. We can improve messaging, pages, and materials within your current identity. If a larger change is needed, we’ll work through what should stay familiar and what needs to improve.
How do we handle staff and stakeholder reviews?
We identify the project lead, reviewers, and final approver at the start. Then we build time for feedback and content approval into the project schedule.
How do you approach accessibility?
We discuss your audience and requirements early. Clear headings, readable text, keyboard navigation, descriptive links, and mobile usability are part of the design process. We agree on any formal accessibility review as part of the project scope.
